The Fashion Brand

Nigerian Fashion Brand , Created & Founded by fashion designer Jason C. Samuel ( born 4th September 1993 ) known for his trademark twist on classic British tailoring and bespoke style as he infused modern elegance into his brand niche with a Luxurious Touch to it.

Life and inspiration

Quick Facts: Jason Samuel, Early life Jason, whose parents emigrated from Abia State, Nigeria was born on the 4th of September, 1993, In Enugu Nigeria.

Jason ( 27 ) was inspired by the classic suits Tom Ford made which inspired his first urge fo make a suit in 2012 as he made his first runway debut and received his first huge acceptance from the Port - Harcourt audience at the ‘LVM’ fashion show.

He studied computer Engineering in 2011/12 at Legumes Integrated, after which he did a short online course at Maurice Sidwell in 2013, where he studied Garment Construction.

The Jason Porshe brand was established in 2012 and is known mainly for its bespoke suits, The Jason Porshe has unveiled a couple of collections these past years, the likes of Skyfall, Bella Vista, Kairos & Chronos,Twisted Fictions, WanderLust.

Twisted fiction 

Twisted Fictions was unveiled in Accra Ghana at the Glitz Int’l Fashion Week in 2016
In 2017. The Brand made its first approach to the retail market and unveiled a subtle ready to wear collection with as hopping party and also became the first brand in Nigeria to collaborate with ‘Belaire Rose’ which also carved a stronger niche for the brand.

The First Jason Porshe Store

The First Jason Porshe Store in Lagos was unveiled in Lekki Phase 1 currently and has been running for three years, Mentored by Frank Osodi in 2013 and a few others at the Intl native & vogue week when he made his first proper appearance, most of his inspirations come from life. At 23 he became one of the youngest designers to own a store at this prestigious address. 

Jason Porshe ‘s contemporary approach to menswear design ( Bold Prints & Colors ) helped  forge a new appreciation for Menswear Tailoring while he started and drew in a younger demographic. Jason is planning to move fully into ready to wear soon. 

The Jason Porshe brand has been able to carve a strong niche and also build a company that caters for a classic clientele and celebrities the likes of Alexx Ekubo, Ik ogbonna, Don Jazzy, Yemi Alade, Korede Bello, Mike Ezuronye, Mike Godson, Sean Tizzle, Timi Dakolo, Ebuka, Juliet Ibrahim, Praiz & more only to mention a few, which made JasonSamuel tagged ‘Designer to the stars’ by The iconic Fashion writer, Richard Akuson.  

Jason Samuel has also won a couple of awards over the years and is currently expanding the company’s subsidiaries into a Group of other services with his goal being to simplify complexities.